37. COACH YOUR SUBJECT

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IF ONE PURPOSE of building rapport is to make your portrait subject more comfortable with the photographic process, proper coaching helps, as well. Whether you are shooting a straightforward corporate headshot or a loose and fun family session, you’ll no doubt need to rely on your ability to guide your subject into the right pose and placement to create the shot you both will enjoy.

Coaching is simply a way of guiding the subject throughout the portrait process. Again, since many portrait subjects are relatively unfamiliar with how to effectively pose for these shots, it makes sense that they might need instruction on what ...

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