CHAPTER 5

The Personality Traits of the Self-Made

“Entrepreneurs are drawn to places with opportunity, and that opportunity comes from the unknown,” says Michael Diamant, the founder of Skip Hop, a producer of stylish baby bags, mats, and playroom accessories that generates $75 million at retail. Diamant has managed to spin straw into gold in a variety of industries—from technology to baby products—even though he came to each as a novice. His history as a serial entrepreneur shows how adaptability can allow us to not only find new opportunities but exploit them.

As a creative kid who dabbled in both writing music and writing code, Diamant had long been at ease with technology, even though he had no interest in pursuing a career in that field. ...

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