CHAPTER ELEVENFinancing the Business

Borrowing money is a very positive corporate strategy. It helps the company to increase its growth, finance seasonal slowdowns, and invest in opportunities that will ensure its future. However, while the proper financing strategy will support these objectives, the wrong financing strategy will make what otherwise would be excellent corporate programs vulnerable to failure.

Business and our global economy are very dynamic. They are constantly changing, and the rules are always being redefined. Therefore, financing strategies must also be dynamic. What was appropriate for the company six months ago may be very undesirable now. So, like most other aspects of the business, the company’s financing strategy requires ...

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