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The Experience Economy, Updated Edition
book

The Experience Economy, Updated Edition

by B. Joseph Pine II, James H. Gilmore
July 2011
Beginner content levelBeginner
400 pages
8h 29m
English
Harvard Business Review Press
Content preview from The Experience Economy, Updated Edition

Notes

Chapter 1

1. For a backstage tour of the technology of Walt Disney World, see Scott Kirsner, “Hack the Magic: The Exclusive Underground Tour of Disney World,” Wired, March 1998, 162–168, 186–189.

2. So pervasive had theme restaurants become that on April 15, 1998, online satirical magazine The Onion (www.theonion.com) posted a story with the title “Nation's Last Themeless Restaurant Closes,” ostensibly about Pat's Place in Dubuque, Iowa, being replaced by the town's seventh “Paddy O'touchdown's Irish Sports Bar & Good-Tyme Internet Grill.”

3. Steven E. Prokesch, “Competing on Customer Service: An Interview with British Airways' Sir Colin Marshall,” Harvard Business Review 73, no. 6 (November–December 1995): 103. For a response to this ...

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Publisher Resources

ISBN: 9781422143438