Chapter 25: Awareness

The world of fashion has begun to recognize many concerns that go beyond perfecting the silhouette of a dress, giving rise to a new generation of conscious designers. Content as well as intent play into the designer’s creative process and business strategy. Designers are asked to consider how their daily operations and the imagery they produce affects the environment, fair trade practices, self-esteem, cultural identity, intellectual property, and indeed, the future well-being of their industry.

CONSCIOUS PRODUCTION

Green Design

Green fashion has come to mean something beyond clothing that is more statement than style. Green thinking has become a natural extension of the design process. Leading designers in the market are ...

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