‘The real challenge in crafting strategy lies in detecting subtle discontinuities that may undermine a business in the future. And for that there is no technique, no program, just a sharp mind in touch with the situation.’
Henry Mintzberg, Cleghorn Professor of Management Studies,McGill University, Montreal
In 1994, the Cueto family acquired part of the Chilean national airlines, LAN. Their core expertise was in the cargo business ...
No credit card required