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The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits by C. K. Prahalad

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Chapter . Agricultural Advances for the Poor—The EID Parry Story

Daily, the poor of developing countries face the Catch 22 of being without modern advantages and without the means to obtain them. Providing Internet connections to agricultural workers is a first step toward resolving this dilemma. Internet kiosks can help organize farmers and provide a way to both sell and buy, and thus opens markets while empowering the poor. Such franchise-based kiosks, with EID Parry sharing the risk and cost, act as local Internet cafés, providing access to information and education.

Note

Internet kiosks can help organize farmers and provide a way to both sell and buy, and thus opens markets while empowering the poor.

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