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The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize Marketing
book

The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize Marketing

by Lon Safko
August 2012
Intermediate to advanced content levelIntermediate to advanced
256 pages
6h 50m
English
McGraw-Hill
Content preview from The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize Marketing

12

Take It to the Limit:

“Going Fractal”

Fractals

Another application of this Wheel is what I call “going fractal” or “fractal fusion.”

A fractal is a mathematical equation that produces an image such that, no matter how far you drill down (or up), the original image continually reappears (such as the image in Figure 12-1). You’ve seen them, but you may not have known that they are called fractal images.

Figure 12-1 A Fractal Image

A fractal, or the Mandelbrot set, is a field first investigated by the French mathematicians Pierre Fatou and Gaston ...

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Publisher Resources

ISBN: 9780071801133