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The Future of Value: How Sustainability Creates Value Through Competitive Differentiation

by Eric Lowitt

September 2011

Intermediate to advanced

270 pages

5h 39m

English

Jossey-Bass

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Why This Book and Why Now?A New Way of Thinking About Sustainability’s Role in Value CreationWhy You Should Read This BookHow to Read This BookCall to Action: Embrace Sustainability to Create Value Today and Tomorrow

1 SUSTAINABLE COMPANIES ARE MARKET LEADERSSustainability as Competitive Advantage: Three ExamplesAre Many Other Companies Also Competing on Sustainability?Research FindingsConclusion
Monadnock: From ISO to Sustainable Market LeaderConnecting Sustainability with Corporate StrategySustainability and Competitive Strategy: The Five Forces Model of CompetitionSustainability as Vehicle to Capture CustomersSustainability as Market Entry StrategyConclusion
Three Reasons to “Wing It”Translating Advantage into PerformanceIncreasing RevenueReducing ExpensesCreating Tangible and Intangible ValueConclusion
4 CRAFTING SUSTAINABILITY STRATEGYStrategy FormulationThe Need for Sustainability StrategyIntegrating Sustainability with StrategyConclusion
Sustainability Governance at Herman MillerSustainable Market Leaders’ General Approach to GovernanceHow Widespread Is the Installation of Sustainability Governance Structures?Conclusion
Sustainability as Catalyst and Source of AgilityFive Functions to RetoolConclusion
The Fine Art of Crafting Sustainability Performance SystemsWhen and How to Communicate ProgressSustainability Performance Management Can Drive Business ValueIdentifying Best PracticesIdentifying Product Improvement Opportunities Through Life Cycle AssessmentsConclusion
eBay EngagesRelationships with EmployeesRelationships with Customers and Interested CommunitiesRelationships with Value Chain PartnersRelationships with CompetitorsRelationships with Nongovernmental OrganizationsConclusion
Stakeholders Emerge as Initiators of ImperativesThe Sustainability Era and Society as StakeholderA Payoff in Agility
Phase 1: Identifying Sustainability Among the 2010 Global Fortune 500Phase 2: Identifying Sustainable Market LeadersPhase 3: Seeking Deeper Understanding of What the Leaders Do

Content preview from The Future of Value: How Sustainability Creates Value Through Competitive Differentiation

Appendix A RESEARCH METHODOLOGY

There were three main phases to my research on how many companies are connecting sustainability with their broadest corporate interests and what exactly they are doing.

Phase 1: Identifying Sustainability Among the 2010 Global Fortune 500

I started with the assumption that companies need to adapt their core strategy processes and policies for sustainability to become an essential ingredient of corporate and competitive strategy. To test whether companies are doing so, I analyzed the sustainability approach taken by every company on the 2010 Global Fortune 500 list. Specifically, I studied each company’s website (including its sustainability micro site, as available), sustainability reports, annual reports, and ...

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The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

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ISBN: 9781118078259Purchase book Audio & Video

The Future of Value: How Sustainability Creates Value Through Competitive Differentiation

by Eric Lowitt

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Publisher Resources

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,and much more.

You might also like

The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale

Drive Growth Through Sustainable Business Practices (Collection)

Power Up: Transforming Organizations Through Shared Leadership

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Publisher Resources

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.