1.12. BUILDING A BUSINESS CASE FOR GLOBAL DIVERSITY
With the background provided previously in this chapter—the evolution of diversity as a management concept, globalization and its impact on corporations, and an introduction to the concept of culture itself—it is time to begin framing a business case for managing global diversity. Articulating the business case is key for those readers wishing to undertake global diversity work inside their own organizations. As you read this section, think about your own corporation:
What are the key business drivers for doing this work in your industry and in your company?
What are the core benefits that accrue to your organization from managing global diversity?
What would success look like for your organization? ...