Chapter 4
CEOs and science-based innovation
Introduction
Strategy has traditionally been decided at the top by a board of directors and the CEO before being passed down to senior managers and line managers, whose job it is to implement it. CEOs are said to be the main drivers of strategy; they propose a path towards success and use firm resources to achieve it. In high-tech firms, these resources are complex and using them requires an understanding of why and how they can be operationalised. For example, in biotech R&D firms, they can be genetics-based or immunological technologies destined for mRNA vaccine or immunotherapy development. When CEOs differentiate strategies based on such knowledge, the science and ...
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