CHAPTER 1

The Terms: Getting on the Same Page

The Challenge of Communication

The first step in unleashing the power of your Human Beings is getting everyone on the same page. Sounds simple, right? “Just communicate with them” doesn’t sound like much of a challenge, but let’s dig a little deeper. Communication is defined as: “the imparting or exchanging of information and news.” Simple. However, the test happens once that information and news is exchanged. Take this story about a judge interviewing a woman about her pending divorce, who said, “What are the grounds for this divorce?”

She said, “About four acres and a nice little home in the middle of the property with a stream running by.”

“No,” he said, “I mean what is the foundation of this case?” ...

Get The Human Being’s Guide to Business Growth now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.