CHAPTER THREE

Managing People

Holistic Engagement of Employees

NONE OF THE INDIAN BUSINESS leaders we interviewed claimed that their company succeeded based on his or her own cleverness or even on the efforts of a top team. Almost without exception, Indian business leaders—and the industry analysts and business journalists who follow their companies—described the source of comparative advantage as coming from deep inside the company, from new and better ideas, superior execution, and the process of jugaad that gets things done. And these outcomes, in turn, were traced to the positive attitudes and behaviors of employees. The obvious conclusion: the source of the distinctiveness of the India Way and the ability to focus the business on solving ...

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