Preface

The discord in the early moments of a brainstorming session is like a symphony: the tense back and forth between wildly different thinkers, the points of antagonistic contact between totally opposing worldviews. When it comes to any innovation initiative —from building the next breakthrough app to designing the next miracle drug—disharmony is crucial. The only way to create new hybrid solutions is to clash. Innovation happens when we bring people with contrasting perspectives and complementary areas of expertise together in one room. Innovation is unlike any other form of value or growth because it’s the only kind that necessitates discomfort. It requires us to not get along. We innovate when we disrupt, and we first have to disrupt each ...

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