CHAPTER 7THE COLLABORATORWHAT DOES A ZERO-GRAVITY THINKER ACTUALLY DO?

Collaborations increase the speed of innovation. —National Innovation Initiative1

EGGS MAY BE THE MOST versatile food on the planet. Whip them into meringue and they add a tasty and visually appealing finishing touch to desserts. Fry them, boil them, poach them, scramble them and they are a perfectly satisfactory stand-alone entrée. Or, in perhaps their most powerful role, mix them into batter as an ingredient and they turn something that might have been good into something far better. Cakes stand taller and have more structure. Cookies are moister. For such a small package, there is an awful lot of potential inside—depending on how the cook decides to use it.

Though Zero-Gravity ...

Get The Innovation Killer: How What We Know Limits What We Can Imagine And What Smart Companies Are Doing About It now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.