CHAPTER 2

Let’s Do a Pulse Check

You probably won’t meet an executive who doesn’t believe that innovation is vital for growth. In a survey by McKinsey & Company, 80 percent said it was very important or extremely important to their companies’ strategies.1 But only 6 percent were satisfied with their innovation performance and very few knew what the problem was or how to fix it.2

So it’s not surprising that many leaders find it a challenge when it comes to describing and quantifying intrapreneurship. They ask, “Do I have enough intrapreneurs in my organization?,” “Do they generate enough innovation initiatives?,” and “Do I have a culture that nurtures good intrapreneurship?” These big questions are overwhelming and most often result in very vague ...

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