Chapter 4. Build Trust and Respect

“In any organization, trust must be developed among every memberof the team if success is going to be achieved.”

—Mike Krzyzewski

Trust and Respect

If you trust someone, you are confident that you can depend on that person to fulfill an obligation. If you respect someone, you likely admire that person and hold his or her work in high regard. Another form of respect, which we consider separately, is the willingness to consider what others have to contribute. We can associate trust and respect with people or with teams or organizations. Sometimes we base one on the other. For example, we may trust and respect someone because that person works for a company we hold in high regard, or we may trust a team because ...

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