The Liberated CEO: The 9-Step Program to Running a Better Business so it Doesn't Run You

The Liberated CEO: The 9-Step Program to Running a Better Business so it Doesn't Run You

by Scott A. Leonard
Released February 2014
Publisher(s): Wiley
ISBN: 9781118653661

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Book description

Achieve a better work/life balance with the innovative approach outlined here

Author Scott Leonard is a successful business professional who adapted his business to allow him to achieve his goals and live his dreams now—while still working in the business he loves. His experience is an inspiring example of extreme work-life empowerment that can help you whether you're the owner of a business or just want more freedom and flexibility in your career. Now, in The Liberated CEO, Leonard shares his story and strategies with you.

In The Liberated CEO, he turns the conventional portrait of the 24/7 entrepreneur as multi-tasking control freak on its head by using strategies that unshackle individuals from the "daily grind," inspiring you to perform your responsibilities on your own terms and schedules. In addition to giving the individual more freedom, the benefits of The Liberated CEO principles will increase the success, profitability, operational efficiency, and, ultimately, the enterprise value of any business.

  • Contains advice, analysis, and personal stories that shows how to grow a healthier and more sustainable company that doesn't demand your absolute attention

  • Explains how to implement an innovative business model that empowers business owners and key executives to perform at the highest level

  • The principles highlighted here are in sync with today's technology that allows people to have a better work-life balance

    • Engaging and accessible, The Liberated CEO is about developing a business model that empowers business owners and key executives to perform—and live—at the highest level.

    Table of contents

    1. Cover Page
    2. Title Page
    3. Copyright
    4. CONTENTS
    5. AUTHOR'S NOTES
    6. PREFACE
    7. ACKNOWLEDGMENTS
    8. INTRODUCTION: SETTING FREE THE CEO (WHY A BUSINESS IS LIKE A BOWLINE KNOT)
      1. SMASHING THE SERVICE CEILING
      2. LIVING PROOF
    9. CHAPTER 1: CHART YOUR RHUMB LINE (PLOTTING A THREE-DIMENSIONAL VISION)
      1. PLAN IN THREE-D
      2. PRETEST YOUR PLAN FOR FAILURE
      3. BUILDING MILESTONES
      4. NOTES
    10. CHAPTER 2: KNOW YOUR PEAK ZONE
      1. THE PEAK-ZONE MANAGER
      2. FINDING YOUR PEAK ZONE
      3. HIRING A BLENDED TEAM
      4. TRUSTING THE ROPES
      5. NOTES
    11. CHAPTER 3: SMART SOURCING: HIRE THE BEST—OUTSOURCE THE REST
      1. THE HIDDEN COSTS OF FULL-TIME STAFF
      2. INSOURCE CUSTOMER RELATIONSHIPS
      3. COMPETING ON KNOWLEDGE
      4. MANAGING THE EXPERTS FOR ACCOUNTABLE RESULTS
      5. NOTES
    12. CHAPTER 4: GIVE YOUR CREW PREFLIGHT CHECKLISTS
      1. AUTOMATED WORKFLOWS
      2. SET IT AND FORGET IT
      3. NOTES
    13. CHAPTER 5: HOW TO BUILD A SERVICE BRAND (IT'S NOT ABOUT YOU)
      1. HIRING THE RIGHT PEOPLE
      2. EMPOWERING PEOPLE TO HELP
      3. EMBRACING DISRUPTION
      4. ANTICIPATING AND CLOSING THE CUSTOMER'S LOOPS
      5. SWEATING THE SMALL STUFF
      6. NOTES
    14. CHAPTER 6: BREAK THE SERVICE CEILING WITH SYSTEMATIC CUSTOMIZATION
      1. APPLYING THE VITALS WORKSHEET TO YOUR BUSINESS
      2. CUSTOMIZATION IS SWEEPING KEY INDUSTRIES
      3. NOTE
    15. CHAPTER 7: KEEPING A LOYAL CREW
      1. THE VIRTUES OF THE TLO MINDSET
      2. VIEWING EMPLOYEES AS ASSETS LIKE CLIENTS, NOT LIABILITIES
      3. COMMUNICATING THE BIG PICTURE
      4. FIXING THE PROCESS BEFORE YOU BLAME THE PEOPLE
      5. LINKING COMPENSATION TO THE APPROPRIATE PERFORMANCE
      6. PARTICIPATION, TRAINING, AND TRANSPARENCY
      7. NOTES
    16. CHAPTER 8: MADE TO SELL: CHANGING THE WATCH
      1. IF YOU OWN IT, YOU DON'T BREAK IT
      2. PROFITS AND THE 60-20-20 FORMULA
      3. THE PILLARS OF VALUATION
      4. NOTES
    17. CHAPTER 9: BECOME AN EXPERT IN YOUR FIELD
      1. THE REWARDS OF THOUGHT LEADERSHIP
      2. NOTES
    18. CHAPTER 10: AFTERWORD: READY FOR THE NEXT PEAK
      1. RIA FIRMS IN MAJOR GROWTH TREND
      2. NOTES
    19. APPENDIXES: LIBERATED CEO EXTRAS
      1. APPENDIX A: NOTES AND OBSERVATIONS FROM OUR THREE-YEAR GLOBAL SAILING TRIP
        1. I. AN ODE TO TELEMEDICINE
        2. II. JETLINER TRAVEL KNOW-HOW
        3. III. PAPA SHERPA'S FIVE GOLDEN RULES OF TRAVELING AROUND THE WORLD WITH KIDS
        4. IV. WIRELESS COMMUNICATIONS AT SEA
        5. V. THE BALANCING ACT
      2. APPENDIX B: FURTHER READING AND RELATED RESOURCES
    20. ABOUT THE AUTHOR
    21. INDEX

    Product information

    • Title: The Liberated CEO: The 9-Step Program to Running a Better Business so it Doesn't Run You
    • Author(s): Scott A. Leonard
    • Release date: February 2014
    • Publisher(s): Wiley
    • ISBN: 9781118653661