The Little Black Book of Innovation, With a New Preface

Book description

In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth. Anthony also provides a powerful 28-day program for mastering innovation’s key steps: finding insight, generating ideas, building businesses, and strengthening capabilities.

With its wealth of illustrative case studies from around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses.

Product information

  • Title: The Little Black Book of Innovation, With a New Preface
  • Author(s): Scott D. Anthony
  • Release date: March 2017
  • Publisher(s): Harvard Business Review Press
  • ISBN: 9781633693418