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The Little Black Book of Innovation, With a New Preface
book

The Little Black Book of Innovation, With a New Preface

by Scott D. Anthony
March 2017
Intermediate to advanced content levelIntermediate to advanced
320 pages
5h 12m
English
Harvard Business Review Press
Content preview from The Little Black Book of Innovation, With a New Preface

APPENDIX

BEYOND THE INNOVATION MASTERS

Clearly, the twelve innovation masters mentioned in chapter 2 don’t have a monopoly on interesting ideas. Some books you are likely to find most helpful include the following:

  • Dan Ariely, Predictably Irrational: The Hidden Forces That Shape Our Decisions (New York: Harper, 2008) (a very accessible entry point into behavioral psychology)
  • Amar Bhidé, The Origin and Evolution of New Businesses (New York: Oxford University Press, 2000) (lots of information about the reality of starting businesses up)
  • Robert Burgelman, Strategy Is Destiny: How Strategy-Making Shapes a Company’s Future (New York: Free Press, 2002) (explains the principle of emergent strategy in great detail)
  • Chip Heath and Dan Heath, Made to ...
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The Little Black Book of Innovation

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Publisher Resources

ISBN: 9781633693418