Chapter 12The Magnetism Equation
People ask me all the time where I get my material. I can honestly say that I don’t have to go far to find stories that are applicable to the topics I write about. In fact, today I didn’t even have to leave my house. My downstairs neighbor sent me a text relaying her experience with a Bosch technician, who was at her home taking a look at her fairly new refrigerator. Here’s how her text read, “I considered sending the Bosch technician up to you to interview for your book… he opened our fridge, declared it was working normally, then talked to me for twenty minutes about the management and infrastructure problems in his line of work.” My sense is that she wasn’t impressed. She has a full-time job, two young children, ...
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