WHAT’S IN IT FOR MY COMPANY?

As a public speaker for your company, you must always consider the speech’s importance to the company you represent—the organization which pays your salary. Indeed, what are some of the reasons why companies should pay to send speakers to address specific audiences?

image   To establish a personal bond between the company and the audience.

For many reasons, companies need to establish personal links with an audience. Perhaps there has been a rift in the past. Maybe there has never been a strong tie and now, because of the times, one is necessary. Whatever the reason, companies can solidify linkages with audiences by providing ...

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