Leadership and language are lifelong companions on the journey labeled “professional success.” You may have good ideas for saving money or cutting costs or increasing productivity. But these ideas will not sell themselves. Your ability to persuade others, to ignite them with the fire that is in your belly, may spell the difference between the birth and death of your proposals. The former head of the American Management Association, James Hayes, once remarked, “Leaders who are inarticulate make us all uneasy.” And when we feel uneasy, we are not inclined to follow our leaders.

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