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The Mastery of Innovation
book

The Mastery of Innovation

by Katherine Radeka
October 2012
Intermediate to advanced content levelIntermediate to advanced
265 pages
7h 3m
English
Productivity Press
Content preview from The Mastery of Innovation
107
9
Philips: Comprehensive
Lean Scheduling
In 2006, Royal Philips Electronics Consumer Lifestyle’s Innovation—
Personal Care, Drachten, the home of Philips Shavers, found that their
customer call rate was unacceptably high. Like many product develop-
ment teams, they also found that they spent more than expected on devel-
opment and took longer than planned. In a highly competitive consumer
market, those results were a real problem. Suzanne van Egmond says, “Our
call rates were too high; we had millions of shavers on the market—a few
percent is already a lot of products being returned. Even a small change
would make a big dierence but we wanted ...
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Publisher Resources

ISBN: 9781439877067