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The Mastery of Innovation
book

The Mastery of Innovation

by Katherine Radeka
October 2012
Intermediate to advanced content levelIntermediate to advanced
265 pages
7h 3m
English
Productivity Press
Content preview from The Mastery of Innovation
Novo Nordisk: Metrics to Drive Change •  131
Discussion Questions
In your industry, what is the balance of knowledge-creating (inno-
vative) versus transactional processes (verication testing, rote
design)? Does your own PDP acknowledge the dierences between
these two activities?
How long does it take for you to know whether or not a prod-
uct was successful? How do you know? What measures are most
important?
How do you measure the health of your product development process?
Next Actions
Create a denition for time to market and review projects for the
past three years to see how long they took. You can place projects
into complexity by category to recognize the dierences between
projects. What patterns do you see?
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Publisher Resources

ISBN: 9781439877067