Copyright
Copyright 2017 Frans Johansson
All rights reserved
No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163.
First eBook Edition: March 2017
Hardcover ISBN: 9781633692923
Paperback ISBN: 9781633692947
eISBN: 9781633692930
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