CHAPTER 10Technology: Because All Companies Are Technology Companies Today
The third component of the operational playbook is technology. While it's an important, stand-alone component on its own, it's even more important as a critical enabler of the first two components.
The machines rose from the ashes of the nuclear fire. Their war to exterminate mankind had raged for decades, but the final battle would not be fought in the future. It would be fought here, in our present.
James Cameron and Gail Hurd, The Terminator
The machines are winning.
Don't believe me? Then believe harmon.ie chief executive officer (CEO) Yaacov Cohen. He watches teenagers at birthday parties texting each other (on machines) instead of talking to each other. He notices his breakfast table where each family member is hiding behind their own device, enslaved by their machines. Movie theaters used to ask us not to smoke or talk. Now they ask us to turn off our machines.1
The machines are winning.
Today's technology is adding addictions, disrupting the workflow and making many of us less efficient and eff—(Sorry. Had to respond to a text message. But I'm back now.)—making us less efficient and effective.
This was not the hope. This was not the promise. This was not what we set out to do. It's time to make the technology work for us instead of letting the machines win.
Cohen has a different vision of ...
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