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The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone
book

The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone

by Jed Alpert
April 2012
Beginner to intermediate content levelBeginner to intermediate
256 pages
4h 40m
English
McGraw-Hill
Content preview from The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone

ACKNOWLEDGMENTS

Without the commitment of the amazing businesses and organizations that have partnered with us, nothing in this book would have been possible. Their creativity and trust has pioneered a new and powerful method of communicating. In particular, I would like to single out Becky Bond of CREDO Mobile, who took a risk on us at the very beginning. Also, Benjamin Stein, my cofounder and CTO, who is in every way an equal contributor and the best business partner and friend anyone could hope for.

The awe-inspiring commitment and intelligence of those working at Mobile Commons and their tireless efforts on behalf of our partners and the company are humbling. They have my profound gratitude. Michael Sabat, Gloria Fong, Kewhyun Kelly-Yuoh, ...

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Publisher Resources

ISBN: 9780071788182