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The Moderator's Survival Guide by Fiona Tranquada, Donna Tedesco

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Chapter 5

Participant Misconceptions

Not What the Participant was Expecting

Abstract

This chapter covers situations where there is a mismatch between the participant's expectations for the sessions and what you have planned. These include situations such as a participant who brings someone else to participate with her, a participant who thinks she is there for something other than a one-on-one user research study, and a participant who has concerns about logistics such as being recorded and compensation. For each situation you'll learn what to do, what to say, what not to do or say, and how you might be able to avoid it in the future.

Keywords

user research recording; user research consent form; user research compensation; contextual inquiry ...

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