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The Multigenerational Sales Team by David Szen, Warren Shiver

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7

Sales Coaching and Performance Management

“Serving my generation with excellence will mean, in turn, my generation can lead with excellence.”

—Onyi Anyado, entrepreneur and leadership speaker (1976– )

If you have ever spent a day of your life as a sales leader, you know that managing sales professionals with different personalities, motivators, and development areas is hard enough, but then layer in the complexity of a multigenerational team, and the differences in needs and perspectives of the sellers are even further magnified.

For example, David has had the pleasure of leading sales teams and sales leaders more than a few times. It comes with days that are fun, days that are insane, and days that make you want to pull your own teeth out. ...

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