technological. Here we are referring to managerial mind-
sets, skills, incentives, behaviors, and decision structures in
a firm as well as its social architecture. This architecture is
a result of a long period of socialization within both the
firm and the industry.
Managerial responses to new opportunities such as
those presented by N = 1 and R = G are conditioned by the
existing social architecture. It is a truism in organizational
life that “what you see depends ...