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The New World of Wireless: How to Compete in the 4G Revolution by Scott Snyder

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7. Killer Swarm Apps

“Guessing what the pitcher is going to throw is eighty percent of being a successful hitter. The other twenty percent is just execution.”

—Hank Aaron

We know the Digital Swarm will surprise us with some curveballs. But we also need to take enough swings to get a hit or even a home run. So what are some of the specific innovation opportunities that may be enabled by the Digital Swarm where your organization can take its swings or place smart bets? This chapter plants some seeds for early adopters by framing several specific innovation opportunities, or Killer Swarm Apps. The applications that will be discussed are

Foresight for Drivers

Context-Aware Retailing

Organizational Behavior Tracking

Pervasive Healthcare

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