It's when ordinary people rise above the expectations and seize the opportunity that milestones truly are reached.

Mike Huckabee, American author, presidential candidate, and politician who served as the 44th Governor of Arkansas


Module 4

What's Next? Next Steps

What Milestones and Action Plans Do for Your Business


My path has not been determined. I shall have more experiences and pass many more milestones.

Agnetha Faltskog, Swedish recording artist of the pop group ABBA, one of the best-selling music groups in history

Milestone Introduction

I have an introductory story for you, which became a milestone after it occurred. (Refer to Figure 4.1.) The television network NBC10 Philadelphia hosted an event called Small Business Week. I was asked to come back to the studio to host an online chat room to wrap up the week. It was the Friday before Memorial Day weekend, and I thought to myself, how many people are going to be writing business plans late on a Friday afternoon before Memorial Day weekend? It sounded easy, so I agreed. When I arrived at the studio, I checked in with the producers, who told me that I would be in the main studio. I asked, “Why do I need to be in the main studio to host an online chat room about business plans?” They told me that anchor Tracy Davidson was going to interview me live on camera about business planning and that I would host the chat before and after the TV segment.

Figure 4.1 The One-Hour Business Plan™ Foundation—Five Essential Business Plan ...

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