THE ONE WEEK MARKETING PLAN is easier when you outsource at least some of it. I highly recommend you hire someone to do your website design, and you may want to outsource some of the other activities as well. The biggest issue is going to be your budget.
Let’s spend a few minutes talking about different resources you can use to outsource some or all of your marketing, and some tips on how to make it a productive relationship.
The least expensive resource is Fiverr.com, where freelancers take jobs for five dollars. There are certain jobs that make a lot of sense to farm out to Fiverr. I’ve mentioned them throughout the book, particularly in the chapters on blogging and video.
The one strategy I would recommend with Fiverr ...