Chapter Eleven

JOINT VENTURES:Strategic Marketing Boosts 11 and 12

I’VE SAVED THESE FINAL Strategic Marketing Boosts on joint ventures until last for a reason. It’s been my experience that joint ventures work best once you have your initial marketing campaign up and running. There are a number of different types of joint venture relationships, some of which require that you have a substantial list of subscribers. Granted, the term “substantial” is relative and will vary depending on what niche you’re in. As your list grows, you’ll find that our next Strategic Marketing Boosts will produce solid results.

A joint venture is simply a collaboration with someone else with the goal of making money for both of you. In order to identify good joint venture ...

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