O'Reilly logo

The One Week Marketing Plan: The Set It & Forget It Approach for Quickly Growing Your Business by Mark Satterfield

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Introduction

Why You Need the One Week Marketing Plan

There’s a rock in my pool room with the word “Patience” carved into it. I think my sensei gave it to me, or it could have been my wife, or my neighbor . . . apparently there’s a long list of people who feel this is something I need to work on.

If truth be told, I don’t think I’m alone. I imagine there’s lots of stuff you would do, if only it was simpler. Me too.

Unfortunately, simple answers usually only exist for simple problems. I’m sure there are exceptions, but I find that the more challenging the problem, the more we have to think “deep into the game,” as the chess masters say.

For example, let’s take the topic of getting more new clients.

On the surface the answer should be simple: Just ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required