The PayPal Official Insider Guide to Internet Security: Spot scams and protect your online business

Book description

Technology moves fast. So do criminals. Cyber attacks hit large and small merchants alike, phishers and fraudsters seem to be everywhere, and identity theft is prevalent. But this is not the end of the world, and you can’t afford to hide in the closet. Your customers are online, on their smartphones, and buying goods and services in a virtual market that’s growing at an amazing rate. You’ve got to ride this digital wave, but also make sure you don’t get wiped out by the bad guys.
This guide helps you to choose strong passwords, install virus software on your computers, educate employees about phishing emails, and safeguard your customers’ personal information. This PayPal Press guide is to be your partner in anticrime, to share what we know about protecting your business and customers, and to help you grow and thrive.

Table of contents

  1. Title Page
  2. Copyright Page
  3. Dedication Page
  4. Acknowledgments
    1. Author’s Acknowledgements
    2. PayPal Press Acknowledgements
  5. Foreword
  6. Contents
  7. 1. Why Security Is Every Web Merchant’s Concern
    1. What You Can Do Right Now
    2. Types of Online Fraud
    3. What a Cybercriminal Wants
    4. Guard Your Business from Cybercrime
    5. Security To-Do List
  8. 2. Protecting Your Digital Identity
    1. Business Opportunities Come with a Secure Identity
    2. Managing Digital Footprints
    3. Security To-Do List
  9. 3. Combating Data Breaches
    1. What’s the Impact of a Data Breach?
    2. Why Do You Need to Assure Customer Security?
    3. Thwarting Data Breach Tactics
    4. Security To-Do List
  10. 4. Taking Care of Malware
    1. What Is Malware?
    2. Why Online Merchants Are Tempting Targets
    3. Types of Malware
    4. What Websites Are Most at Risk?
    5. How Is Malware Spread?
    6. Add Security to Gain More Trust
    7. Malware Threats Merchants Must Fight
    8. Security To-Do List
  11. 5. Steering Clear of the Social Engineer
    1. How Social Engineers Steal Your Data
    2. Protect Your Search Data
    3. Spot Social Engineering Scams
    4. How to Spot and Stop Email Fraud
    5. Security To-Do List
  12. 6. Maintaining Mobile Security
    1. Assess Smartphones and Smarter Security
    2. Mobile Devices Pose Major Security Risks to Businesses
    3. Manage Your Company’s Smartphone Security
    4. Set a Mobile Security Policy (and Stick to It)
    5. Security To-Do List
  13. 7. Applying Industry Security Standards
    1. The Value of PCI Compliance
    2. PCI Compliance and the Coveted SSL Certificate
    3. How to Obtain an SSL Certificate
    4. PayPal Payment Security Options
    5. Security To-Do List
  14. 8. Tips to Secure Your Business
    1. Don’t Rely on a Single Security Method
    2. Be Proactive to Protect Your Company Data
    3. Reject Malware
    4. Avoid Email Scams
    5. Stop Scammers Before They Attack
    6. Security Check

Product information

  • Title: The PayPal Official Insider Guide to Internet Security: Spot scams and protect your online business
  • Author(s):
  • Release date: October 2012
  • Publisher(s): Peachpit Press
  • ISBN: 9780133154573