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The Persona Lifecycle: Keeping People in Mind Throughout Product Design by Tamara Adlin, John Pruitt

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Chapter 9. Storytelling and Narrative

Whitney Quesenbery “Whitney the Storyteller”

Storytelling and Narrative

Roles: Designer, mentor, user analyst

Goals: User centered design for every product, Web site and application

Objectives: Get everyone to listen to the stories that people tell, and use them in their designs

“The computer screen is just a very small stage”

Whitney Quesenbery is a user interface designer, design process consultant, and usability specialist with a passion for clear communication. As the principal consultant for Whitney Interactive Design () she works with large and small companies to develop usable Web sites and applications. She enjoys learning ...

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