The Pin Drop Principle: Captivate, Influence, and Communicate Better Using the Time-Tested Methods of Professional Performers

Introduction

Communication—the human connection—is the key to personal and career success.

—Paul J. Meyer

 

We have been privileged, over the course of our careers, to train thousands of executives around the world. Wherever our travels have taken us, people across all industries consistently bemoan the poor communication skills of the individuals within their organization, from entry-level employees all the way to the C-suite. Complaints include lack of credibility and assertiveness, low levels of enthusiasm, unclear messaging, and more.

This will likely not surprise you. How many times have you attended a meeting, sat through a presentation, or listened to someone's story and thought,

What is the point of this?

Why should I care?

How soon ...