Chapter 9. Limit: What Are You Going To Choose Not To Do?

Mobility isawonderful thing. Obviously, this book isbasedon the assumption that mobility will be built into every product, service, and process. At the end of the day, well-defined standards and fully built-out reliable wireless networks will ensure that the infrastructure underlying mobility will work everywhere and all the time.

But we are not yet at the end of the day.

Different standards have taken hold in different parts of the world. Different network providers have selected different technologies that will work with their networks. Which provider’s network works best varies from city to city, and even the best network in a city will have areas where performance is challenged.

You can’t afford to wait for these issues to get resolved, so you had better figure out how to work within the current limitations to ensure that mobilizing your business does not destroy your brand, drive away customers, and kill your company.

There are four factors around which you should consider limiting the mobilization of your product, service, or process. These limitations will play out a bit differently for a product than for a service or a process, but the factors are the same:

  • Wireless technology

  • Network provider

  • Geography

  • Activities

As we will see, these four factors are all interrelated, so making the right choices will involve balancing the attractiveness of decisions in each area.

Wireless Technology

In most instances, mobilizing your product, ...

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