Help Everyone Be Their Best

“Coaching doesn’t start with Xs and Os. It starts with believing that players win games and coaches win players.”

—Bill Courtney, football coach, movie director, and entrepreneur

We can learn a lot about the importance of coaching from this cautionary tale.

Kevin was a young, aggressive hockey player. He’d played for years and was pretty good, but he was still nervous when he approached his first big tryout. He gave it his all—and was thrilled when he was picked for the team. He showed up on his first day, enthusiastic but nervous, knowing a lot would be expected, but eager to be part of a winning team.

His first ...

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