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The Practice of Government Public Relations
book

The Practice of Government Public Relations

by Mordecai Lee, Grant Neeley, Kendra Stewart
August 2011
Beginner to intermediate content levelBeginner to intermediate
272 pages
8h 45m
English
CRC Press
Content preview from The Practice of Government Public Relations
24 ◾  Mordecai Lee
it. Similarly, the politician would likely avoid a major public ght with the Forest
Service. Elected ocials want to be associated with popular agencies as much as
they want to be viewed as critics of unpopular ones. Furthermore, one person’s pro-
paganda can be another’s information. If propaganda is in the eye of the beholder,
then agencies have much more maneuvering room in their public relations activities
than may be initially apparent. erefore, one implicit reason for public adminis-
trators to engage in eective public relations is to help, indirectly, improve their
organization’s popularity with the citizenry. Much good ows from such public
support—just as long as it’s not obvious that this is what the agency
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Publisher Resources

ISBN: 9781439834657