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The Practice of Government Public Relations
book

The Practice of Government Public Relations

by Mordecai Lee, Grant Neeley, Kendra Stewart
August 2011
Beginner to intermediate content levelBeginner to intermediate
272 pages
8h 45m
English
CRC Press
Content preview from The Practice of Government Public Relations
Crisis Public Relations for Government Communicators ◾  111
Of course, plans are only helpful if they are exible enough to adjust to a
particular crisis and are updated on a regular basis (e.g., annually). Crisis manage-
ment team members must also be trained and prepared to carry out the plan.
Crisis training. Considering that 80 percent of crisis managers learn on the job,
training could go a long way to helping crisis managers learn when mistakes are
not in real time generating real consequences.[22] Once a CMP is in place, the
crisis management team and other employees should be trained to execute the plan.
Training engages employees in the crisis preparation process and helps demonstrate
the possibility of crises and their p
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Publisher Resources

ISBN: 9781439834657