Chapter 6

What language should I speak?

The middle of your presentation

Let’s look at the middle of your presentation.

We have looked at the beginning of a presentation and why an audience will listen. We have also looked at the conclusion. Now we need to look at the rest of a presentation.

A great presentation grabs the mind of the audience at the beginning, navigates them through all the various parts, themes and ideas, never letting go, and then gets them to the point of action or result.

Do you remember the diagram below?

cartoon

The straight line in the diagram represents the part of the presentation where you must navigate your audience through ...

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