Chapter 2 Prepare for the Transition
The most exciting and eagerly anticipated phase of freelancing happens after all the planning—and we haven’t quite reached it yet! There’s good reason for putting the brakes on until we know exactly where we’re going—a freelancer who has built a solid foundation of planning has a far better chance of surviving than a freelancer who hasn’t prepared for the plunge.
In this chapter, we’ll walk through a couple of options for heading down the freelance road, we’ll make a start on the planning by looking at some elementary tools, and we’ll establish the all-important goals and milestones.
Then we’ll consider your trading name, create your start-up shopping list, and contemplate your business structure. We’ll ...
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