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The Professional Product Owner: Leveraging Scrum as a Competitive Advantage, First Edition by Ralph Jocham, Don McGreal

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INDEX

Numbers

2 Brains: Tell It and Sell It technique, 4748

2×2 matrix of value, 8788, 153

3 Cs, 196197

3 Vs

validation, 9495

assessing, 322

marketplace feedback, 97

MVP (Minimum Viable Product), 97104

persevere or pivot decision, 104108

stakeholder feedback, 9596

value

ability to innovate, 7883

assessing, 321

current value, 6873

defined, 5657

delivering, 5760

delivery metrics, 6065

EBMgt (Evidence-Based Management), 6568

invisible value, 8789

money toward value, tracking, 8586

negative value, 86

neutrality of, 89

owner metrics, 6065

perversion of metrics, 8991

time to market, 7378

value hypothesis, 94

value proposition, 57

visible value, 87

vision

assessing, 321

boilerplate statements, 40

business modeling, 3540

effectiveness ...

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