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The Project Workout, 4th Edition by Robert Buttrick

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Part One

CHALLENGES TO BE FACED

‘Minds are like parachutes; they only work when open.’

LORD DEWAR

In this part of the book I set out the challenges many organisations are facing in driving through the changes they need to make in pursuit of their strategic objectives. This is followed by a review of good practice being used by many of the world’s leading companies.

How to use Part One

Part One is for you to read and learn from. When first reading it, you should forget about your own situation and the problems in your organisation. Open your mind to what others are saying and doing. If you find yourself saying ‘…but we don’t do it like that, we are different!’, pull yourself back – LISTEN. You are different. So is everyone else. Other people’s ...

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