The Referral of a Lifetime

CHAPTER 1The Alternative to Cold Calling

It was another perfect morning at the California Coffee Café and Bistro, the favorite spot of the locals in the tiny, upscale California coastal town of Rancho Benicia. The fog was floating in from the harbor across the street as the regulars zipped in and out or stayed to chat, enjoying the ambiance of the little café.

Chuck Krebbs, the owner, was standing behind the antique oak bar that had been there when the town was a harbor for the nineteenth-century sailing ships and the place was a watering hole for the waterfront’s sailors. Now, though, Chuck proudly labored between it and his wonderfully gilded espresso machine for this watering hole of a different era and all the friends it had made him.

He ...