CHAPTER 3

Four More Business Gremlins That Handicap Executive Performance

The illiterate of the 21st century will not be those who cannot read and write, but those who cannot LEARN, UNLEARN, and RELEARN.

—Alvin TofflerAmerican writer and futurist; from Future Shock

Jared Diamond explained in his book Collapse: How Societies Choose to Fail or Succeed that decision makers have no incentive to change their behavior for as long as they can insulate themselves from the consequences of their actions or inactions, and thus of the principles, methods, theories, or beliefs they accept and reject by exercising their free will.

As cunning as business gremlins may be in denying the small still voice within a fair hearing, sooner or later, unexpected events ...

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