Index
A
absinthe
action words
adjectives, using
adverbs, using
advice and answer keywords
AFINN
age content
Amazon Kindle
ampersand symbols, in e-mail
analytics
Android devices
audience, importance of knowing
B
B2B vs. B2C marketing
BlackBerry
blogs and blogging
breaking news, as keywords
Buffer app
bulk e-mail
business-related content
buying information. See purchasing behavior
C
calls to action (CTAs). See social calls to action
chunked content
click-through rates (CTRs)
comment, as keyword
Compete.com
content, producing
contests. See incentives and deal offers
contra-competitive timing
controversial content
convenience, e-books and ...
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